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How Indeed Doubled CTR and Saved $75K by Scaling AI Creative Across Global Marketing
Case Study

How Indeed Doubled CTR and Saved $75K by Scaling AI Creative Across Global Marketing

How Indeed Doubled CTR and Saved $75K by Scaling AI Creative Across Global Marketing

Salomon went from zero to 1,000+ creatives. No shoot. No studio. Six markets.
Case Study

Salomon went from zero to 1,000+ creatives. No shoot. No studio. Six markets.

Fashion-grade content for the XT-6 launch, delivered in 8 weeks on Pencil's Agentic Marketing OS.

Meet the Moodlings
Case Study

Meet the Moodlings

AI-Generated Characters Made In Pencil Featured in Google’s Latest Vertex AI Update

Diageo uses AI to Create Content for Every Occasion
Case Study

Diageo uses AI to Create Content for Every Occasion

One of the biggest advantages of AI in creative work is the ability to produce more specific, tailored content for different moments throughout the year.

L’Oréal Is Using AI For Product Shots of All Shades and Textures
Case Study

L’Oréal Is Using AI For Product Shots of All Shades and Textures

‍L’Oréal wanted to assess whether AI could replace a percentage of product photoshoots while maintaining high creative standards.

Unilever Is Using AI to Rethink Asset Creation
Case Study

Unilever Is Using AI to Rethink Asset Creation

‍To fully capitalise on the efficiencies AI offers, Unilever recognised that rethinking their marketing workflow was just as important as adopting the technology itself.

Lyka Marked Its Territory in the Dog Food Market with AI
Case Study

Lyka Marked Its Territory in the Dog Food Market with AI

Lyka is Australia’s healthiest dog food subscription. They put nutrition first, with customised meals to address canine allergies and stomach issues. Their food is even tested on humans - in their words: dog food should be real food.