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Weekly newsletter, case studies, insights and data!

Can AI Bring Back the Three-Martini Lunch?

As featured on Fortune, Pencil is defined as a startup using A.I. to automatically generate Facebook ads. Pencil wants to help advertising "creatives" get back to what they do best.

James Chadwick

News

News

Can AI Bring Back the Three-Martini Lunch?

As featured on Fortune, Pencil is defined as a startup using A.I. to automatically generate Facebook ads. Pencil wants to help advertising "creatives" get back to what they do best.

James Chadwick

The Weekly Sharpener #98 Time for your greatest hits....
The Weekly Sharpener #97 Want more AOV? You need to do focus on a few things...
The Weekly Sharpener #96 Your retention marketing probably sucks 😛...
The Weekly Sharpener #95 - Creative Cuts You don't what your customers actually like...
See all News

Articles

How we sourced assets for our brand

We unpack how you can get content for your paid social ads and website without breaking the bank.

Chase Mohseni

12 AI Marketing Tools That Will Boost your Ad ROI in 2023
Generative AI: The Future of Paid Social Advertising
How to run Facebook ads in 2023? | Pencil AI Ads Creative
A Complete Guide to Generating Winning Creative Ads
See all Articles

Case Studies

Ad of the Week - The Pill Club

The Pill Club is on a mission to be a trusted healthcare partner for women. With this is mind, they also empower women while delivering a personal and positive experience as well.

James Chadwick

How Lyka barked their way to a Series A funding using Pencil
Ad of the Week - Lovevery
Ad of the Week - Cardon
Ad of the Week - Angela Caglia
See all Case Studies

Inspiring insights

Ideas that we love from the wider AI & growth marketing communities.

All
Creative AI
Language AI
Visual AI
Growth & Marketing

A balanced approach to growth

Andy Johns

How to Calculate your Word of Mouth coefficient

Yousuf Bhaijee & et al

Growth Modeling

Adam Wesołowski

AI is your new design material

Josh Clark

Reimagining work in the Creative Age

creative.ai

Applying machine learning science to Facebook products

research.fb.com

News Updates

Predicting Reactions to Blog Headlines

Rel Guzman & et al

News Updates

Using a genetic algorithm to produce slogans

Polana Tomasi & et al

News Updates

Emotions evoked by common words and phrases: using mechanical turk to create an emotion lexicon

Saif M. Mohammad & et al

News Updates

Reverse Classification Accuracy: Predicting Segmentation Performance in the Absence of Ground Truth

Vanya V. Valindria & et al

News Updates

Grid Anchor based Image Cropping: A New Benchmark and An Efficient Model

Hui Zeng & et al

News Updates

Learning to compose with professional photographs on the web

Yi-Ling Chen & et al

News Updates

A balanced approach to growth

Andy Johns

News Updates

How to Calculate your Word of Mouth coefficient

Yousuf Bhaijee & et al

News Updates

Growth Modeling

Adam Wesołowski

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