Check out the latest from Pencil and our partners.
Did you know? Facebook just announced the 7-day click attribution window for ads will now include modeled conversions i.e. estimates.
Shopify merchants can now install Pencil’s Shopify App to generate ads on Meta’s platforms. Merchants are doubling ad results and halving the cost to acquire customers.
Integrating Adobe After Effects into Pencil enables professional creative teams already working with Adobe to seamlessly adopt AI content generation within their existing workflows.
Your Weekly Pencil ✏️ Check out our new blog & framework on Testing Big & Little Ideas
Do you know how to get creative? 🤔 - Your Weekly Pencil ✏️ #62
After Effects + Creative AI 🤯 - Your Weekly Pencil ✏️ #61
The Shopify Staff Pick, yup! 😱 - Your Weekly Pencil ✏️ #60
What is that brand doing, right? 🤷♂️ - Your Weekly Pencil ✏️ #59
Learn how a hospital engaged with their customers - Your Weekly Pencil ✏️ #57
There are some things you need to know - Your Weekly Pencil ✏️ #56
How to figure out if your ads aren't working or if it's something else - Your Weekly Pencil ✏️ #55
How we built an e-comm website from scratch - Your Weekly Pencil ✏️ #54
Simple principles to fuel your growth - Your Weekly Pencil ✏️ #53
We started a brand to help the community - Your Weekly Pencil ✏️ #52
Your Weekly Pencil ✏️Useful data & learnings for BFCM & Beyond...
BFCM Signals You Can Use - Your Weekly Pencil ✏️
Pencil launches a Shopify app to help ecommerce owners create ads faster, cheaper, and smarter than ever before with Creative AI.
Ever wonder what it would be like to fully express yourself in new ways or feel more creative? Dream no longer.
With the release of Instant Predictions, Pencil users are now able to leverage predictions powered by their entire Facebook Ads dataset in 1 click.
As featured on Fortune, Pencil is defined as a startup using A.I. to automatically generate Facebook ads. Pencil wants to help advertising "creatives" get back to what they do best.
#YourWeeklyPencil featuring analysis on ad spend wastage, the Facebook IQ creative sandbox and a Bark.com case study!
#YourWeeklyPencil featuring a new Facebook IQ series on Creative AI, our dogfooded copy testing results and more!
Pencil users have been getting some awesome results recently. However you told us (1) you can't always generate the kinds of ads you want (2) you don't always know when to run new ad ideas. So that's what we focused on this month!
Want an ad that automatically comes in multiple formats? With Pencil, you can make your videos work across different aspect ratios. Plus, Eyetamins' eye-catching ad!
Want to view our best ads and insight videos? We're on YouTube! Where we will be releasing several videos and answer questions common to advertisers. Plus, PROJECTWOO's wooing ad!
As more users try Pencil, we encounter a wonderful array of brands, assets and needs. We are doing everything we can to ensure everyone has a great experience before adding some of the new functionality you’ve been requesting!
Do you think AI will replace digital marketers in 5 years? Check us out on Quora and see what we have to say about that riveting question. Plus, Wizard Pins custom pins ad got us pinning for more!
Check out our three new Creative AI features plus a new $200 referral program for you and your friend!
Want to know more about our new features for the month of April? Here are some of our latest platform updates. Plus, Plum Deluxe's delicious as tea ad!
Pioneered by Pencil, online video ads can now be generated by Artificial Intelligence (AI), while learning what resonates with audiences, in order to deliver better results for brands.
Want something new from us? Here are our two latest features for you to use in scaling your campaigns.
This update is version 4.0.0 and it’s absolutely huge. It’s by far our biggest release of fixes, improvements and new functionality since first launching Pencil.
Creative AI Ad of the Week: Angela Caglia - Your Weekly Pencil ✏️
Still struggling with accomplishing your advertising and engagement goals? The Advanced Facebook Advertising course on LinkedIn Learning's advanced techniques got you covered! Plus, Pencil has been featured in that course.
Want to know more about all things AI and advertising? Join us on a special episode of I'll Be Back South West and we'll explore the intersection of creativity, tech, and advertising! Plus, Bravo Sierra's new ad!
Tired of coming up with many ways of talking about one product? Hey Pencil's series will show you how to generate copy using AI. Plus, AI's ideas for Lyka!
Curious on how Pencil's CEO Will Hanschell built the most powerful creative platform? Check out the Entrepreneur's Action and Ambition podcast. Plus, the best ad for Best Bone Broth!
Want to know more about Machine-Generated Creative? We have a new blog with AI Insight Hub that has got you covered from strategy articles, news updates, and case studies all in one place! Plus, we are hiring!
As many performance marketers now try Pencil's Creative AI, there are questions and concerns that they usually ask us, and here are some of them. Plus, 100+ new animations and 40+ new popular Facebook ad layouts coming your way!
Important update on all the new features on generating ads with Pencil. Plus, Lyka's new ad where the team tries their own dog food in an unmissable 17 second FB ad!
Pencil's CEO, Will Hanschell, talks about the industry problems and emerging technologies that led to starting Pencil, and how we try to add automation to the creative process without killing it.
Want to know how Pencil aims to automate the Secret Sauce of Advertising? Check out David Prosser's Forbes interview with Pencil CEO Will Hanschell, where he talks about how Pencil works and how Pencil's generated ads align with advertisers.
After being featured and reviewed on eCommerce Tech, we're very proud to announce that Pencil has been chosen as the App of the Month!
Getting ready for your next product shoot? Here are 4 pre-production tips that will help you think modular and focus on variety and volume.
For every person you refer, you get $50 off your next invoice when they sign up and become a paying customer. Plus, they get $50 off too!
We're delighted to announce that we're one of 15 promising startups selected for Sequoia Capital's 3rd Surge cohort in Singapore.
Do you want to consistently create new ideas that deliver results? Here's 5 principles to harness Creative AI from Pencil's founder Will Hanschell. Plus Misen's ad got us dicin' for more!
"Pencil has been a game changer for us - has helped us generate some of our best ever FB creative. The team kicks ass too!" - James Harding, Head of Growth at Lyka Pet Food
Check out Fortune's Jeremy Kahn's interview with Pencil CEO Will Hanschell about today's advertising jungle. Plus, check out our first machine-generated "Ad of the Week".
"Small businesses & eCommerce use Pencil’s new AI video ad system", as featured on MarTech Cube.
How can busy, short-staffed marketing departments test new creative messages constantly? Featured on AdExchange, read on for an insightful piece on what we've built at Pencil.
What are the Facebook updates from the week of July 25? Plus, "Facebook Ads on Steroids"!
Curious on how to create an effective framework for testing? We made a new video series about Creative AI testing strategies and solutions to common blockers. Plus, Wildfang's Ad of the Week!
We're speeding things up! Plus, power users can now enjoy two new features that they've been asking for.
Want to know more about Pencil? Our weekly Ad of the Week, the new Hey Pencil series, and more exciting content coming your way.
Generating new creatives through historic ad performance.
Still not sure on what ads you should create? We have 10 Facebook Ad Design Tips to Drive Performance for you. Plus, Perfect Snacks' perfect ad!
#YourWeeklyPencil featuring our new creative assistant, Lovevery as AOTW, and Jamie Morgan's experience with Pencil!
"The name of the game is speed, and I'm happy with it!" - Your Weekly Pencil ✏️
Clearbanc and Pencil partner to help eCommerce businesses grow using creative AI.
Not sure how to efficiently experiment with ads? Pencil's AI lets you generate lots of new design layouts to try from your existing assets. Plus, we partnered with the world's largest ecommerce investor, Clearbanc!
Do you want to know how to create ads with more creative variety? Here are 5 ways to shake things up from Pencil CEO, Will Hanschell. Plus, a lesson in self-care with Stryke Club.
AI is currently dominating the tech and advertising industry. What will this wave of generative media mean for content creators and the rest of us?