Check out the latest from Pencil and our partners.
Worried about the future of AI and its possible effects? Here's how we can change our thinking and focus on the Brightside rather than the bad side.
Pencil raises SGD $1.5m to automate creativity without killing it, and as well as improve collaboration between humans and machines. We're also launching Studio, the first generative creative platform specifically for advertisers.
How does Creative AI help marketers and advertisers achieve their goals? Here are 2 guaranteed reasons why it really does effectively work.
Our data of over 100 Creative AI campaigns suggests that, by working a “weekly batch”, it could be as little as 4 weeks.
Want to consistently create ideas for your brand that truly deliver results? Here's how and what we learned from the creative process.
Do you want a cheaper, faster, and better way of creating content but don't know how and what to do first? Here's Creative AI for you and 8 principles to get you started.
Is machine-generated creative really cost effective? Here are 4 main drivers of cost saving using Creative AI.
Do you want to know why humans fail at generating FB Ads? Here are 10 design faults that advertisers commonly make.
Don't know what kind of ad you should create for your brand? Here are some design tips that will help you drive performance.
Do you want to avoid creative fatigue but also come up with winning ideas for your brand? Here are a few things to consider and think about when creating creative variety.